ozon bank

[bnpl & credit cards]  [fintech]

Led customer acquisition design for Ozon Bank's credit team — BNPL (installments), credit card, and transferring installment funds to the Ozon Card.

My focus was the acquisition flow [1]: from product discovery to the first purchase, including the success screen, simplified onboarding, and contract signing.

I also designed the widgets [2] that remind users about their limit and payments, so they never miss a due date and can always find their way back into the product — both inside Ozon and inside the bank's own app.

Alongside this, I worked on landing pages and various side quests [3] along the way — contributing to the bank's broader product vision and concepts.